Food lovers – get your tastebuds ready! TUI has just rolled out a brand-new holiday concept, designed for those who don’t just want to lie by the pool, they want to dine, discover and devour the local flavour too.
Say hello to Dine & Discover, your next getaway with a delicious twist. They’re the perfect holidays for food fanatics looking to explore and connect with the authentic flavours of a destination.
What’s the deal?
Dine & Discover is a new curated collection of holiday packages from TUI, created especially for the rising tribe of ‘foodie-travellers’. Here’s what you get:
- A hand-picked selection of 20 premium hotels across nine destinations known for their culinary expertise.
- These hotels aren’t just pretty places, they’ve been selected because their food & beverage offering is top-tier. Think fine dining, great local produce and standout restaurants.
- On top of that, each hotel offers a bespoke food or drink experience built into the stay. That might be a complimentary cookery lesson, a cocktail mixology class, or something similarly fun.
- You also get 15% off a local food & gastronomy experience, via TUI’s experiences arm (TUI Musement). So you can explore local vineyards, street-food tours, cooking with the locals, the works!
- These extras kick in for holidays departing after 1 May 2026 (for the in-hotel experience).
In other words, you’ll be staying somewhere fabulous, sipping something special, and learning how to make something memorable – not just eating it. Date nights back home will be elevated after these getaways!
The foodie trend is real
TUI’s research shows that Brits are increasingly chasing flavour as much as sunshine:
- 39% of Brits said they prioritise eating out in local restaurants at home.
- 41% said they are inclined to book a “foodie-focused” holiday.
So, the logic is clear…we love our food, so why not take that love abroad with a proper holiday package built around it? Makes sense to us!
Where can you go?
The collection spans nine destinations (including well-loved food havens like Greece, Spain and Mexico) and the hotels are in beach-style resorts rather than downtown city breaks.
Dine & Discover puts emphasis on stand-out hotels with exclusive experiences for food lovers, sending you to gorgeous by-the-beach hotels with great food, service and flavour-filled extras.
So whether you’re imagining a Mediterranean island escape with local tapas, or a Mexican beachfront resort with gourmet flavours and mixology – it’s all on the menu!
“Sampling local cuisine is one of the most immersive ways to experience a destination’s culture and with a growing trend in taste tourism, our new Dine & Discover collection has all the ingredients for customers to enjoy a premium culinary focused holiday.” Chris Logan (Commercial Director, TUI UK & Ireland)
And we have to agree – as let’s face it, food makes us all happy! So what could be better than putting more focus on food on your holiday?
We think you’ll love it
If you’ve been dreaming of a holiday that’s more ‘learn to cook paella by the sea’ than just ‘buffet by the pool’, this is right up your street. It’s perfect for couples, friends or anyone who sees holiday food as part of the adventure (not just the fuel).
Plus, with the 15% off local experiences, you’re encouraged to step outside the resort too, so you can explore vineyards, food markets, and local producers. It gives you a reason to pick a resort differently: not just ‘beach view’ or ‘kids club’ – but for the food experience itself!
Book early for Summer 2026 give yourself a serious foodie-heaven to look forward to on your next holiday!
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