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Fly mid-week in the summer holidays to save money says Which?

New research by consumer advice group Which? has shown that families can avoid the main brunt of the traditional school summer holidays price mark-up by flying and returning on mid-week flights instead of waiting until the weekend.

According to Which? travellers can ‘save an average of £339 by departing on a weekday, rather than a weekend during the holidays’. They went on to notice that ‘seven of the eight most expensive departure days we found were Saturdays’.

Which? also found that evening flights were generally cheaper than morning and afternoon flights, with the most noticeable savings found on flights between 6PM and midnight.

Which? Travel editor Lorna Cowan said: ‘It is encouraging to see that you can make significant savings on a family holidays – as long as you are willing to be flexible about departure dates and are prepared to spend some time doing your research’.

Lorna went on to explain that free child places offered by many tour operators can also significantly reduce the cost of your holiday during the peak summer months.